We've got the proof: We're better.
As Leading Innovator 2026 mindmelt ranks among Frankfurt's most creative advertising agencies. We're shaping the future of advertising - with passion, intelligence and technology.
Mehr über unsYour people are your edge. Their skills, their judgement, their know-how. But good candidates are harder to find, and harder to keep. Pay and a free gym pass won't cut it. People want to work somewhere they believe in. Culture. Purpose. Balance. Work that means something. Show them what you stand for, and we'll position your business as somewhere people want to join.
Stand out as an employer. To the candidates you want, and to the team you've already got. We'll dig into what makes you different, then build the campaigns to get the right people interested.
Your employer brand sits inside your corporate brand. Different audience, different job. So it needs its own strategy: an Employer Value Proposition, or EVP. The EVP pins down what sets you apart as an employer. How you see yourselves. How candidates and staff should see you. We look at what you offer today, what you could offer tomorrow, who your competitors are, and where you're showing up. Expect proper analysis, and a proper workshop to back it up.
What should your employer brand actually look like? We build the ideas and the stories on top of your EVP. Work that lands with the candidates you want and the colleagues you've already got. Visuals and tone that fit your identity. Built for the channels that matter to you: LinkedIn, XING, your intranet. Expect better applications. More of them, too.
Print, digital, social. We pull it all together and sharpen your profile as an employer. Let's mindmelt.
Employer branding is the first move in the war for talent. It's also the quickest way to slow staff turnover. But it only works alongside your HR marketing: the day-to-day work of job ads, recruitment processes and internal incentives. Same goal: sharpen the image, show appreciation, make development opportunities clear. A strong employer brand backs up your HR communications, inside and out, and should always line up with them. We'll map out every option with you. Skills shortage? Won't be your problem for long.
We're owner-managed, and we like staying close to our clients. That's where the best work comes from. You know your business better than anyone, so you'll be talking to the owner directly, not a junior account handler. Drop us a line.
"Friendly, professional from start to finish. The workshop opened up angles we'd never considered."
⭐⭐⭐⭐⭐
Google Review, 04/2020
We're mindmelt, an owner-managed employer branding agency based in Frankfurt am Main. For over 20 years we've been building strategies, ideas and stories that turn brands into experiences worth remembering. Tell us about your project.

We've got the proof: We're better.
As Leading Innovator 2026 mindmelt ranks among Frankfurt's most creative advertising agencies. We're shaping the future of advertising - with passion, intelligence and technology.
Mehr über unsmindmelt
Everything for your employer brand
Win people over as an employer with employer branding that connects. We bring the storytelling and the strategy. Get in touch.