Strategy, design and delivery for over 25 years - because smart solutions need someone who gets all three disciplines.
Started in 1998 as a graphic and web designer in marketing - quickly discovering that the gap between what a company actually is and what it tells the world is usually frighteningly wide.
Learnt how technology and sales connect as marketing director at a software company. Founded mindmelt in 2002 because you can do both: think strategically and deliver it yourself.
Today we're an AI-focused agency. You speak directly with the owner - and we deliver.
Before we offer AI automation to other companies, we implemented it ourselves first. A real transformation of a running business under real cost pressure, with real processes and real risk.
Back office, content production, SEO reporting, client communication - everything now runs on automated workflows we've developed, tested and proven in daily operations. We know the pitfalls - from direct experience.
25+ years advising SMEs means we understand the reality of smaller businesses. Lean IT teams. Practical structures. Budgets that must make sense. Our automation works in exactly this reality.
Digitalisation, technology, AI integration - this has been our daily work since the mid-2000s. We understand EU-compliant data processing requirements and know what matters when integrating AI services into existing business processes.
All automation solutions we build for clients operate with EU-compliant data processing - transparent data processing agreements (DPAs) are standard with every project.
This is the foundation for any SME wanting to use AI seriously and legally.
Transparency is essential: We show you exactly what runs, where it runs and why. Complete visibility, complete control.
There's a moment in every project we work towards: when a client says - "Finally, people get what we're about."
We listen before we speak. We first understand the gap between how a company is perceived and what it actually is. Then we build bridges - in communication, in processes, in systems.
AI is the most powerful tool we've encountered in over 20 years. We use it daily: for copy and analysis, for automation, for research and prototypes. Because it works.
We work best with companies whose marketing is handled externally or whose products are so complex that traditional agencies struggle with them. Decision-makers who want results - and are ready to collaborate to get them.
References: Schott, Zeiss, Helaba and other mid-market companies from the Rhine-Main region have trusted us for years. On projects where precision mattered and mistakes had consequences.
Honesty, reliability, measurable results. Tailored solutions. Direct collaboration. Shared responsibility throughout a project's entire lifecycle.
The entry point into visual communication - and the beginning of understanding how companies are really perceived.
Led strategy, communications and sales support at a software company. First exposure to complex B2B products and extended sales cycles.
Went independent. Focus: strategy, communications and digital development for mid-market companies. Based in Frankfurt am Main.
Worked with Schott, Zeiss and Helaba. Projects where precision mattered - and mistakes had consequences. Shaped our quality standards.
Built our technical capabilities. mindmelt now delivers concept and execution from one team.
Starting serious AI integration into our own processes. We test what actually works - then deploy it in daily operations.
Our own ERP and back office completely converted to AI-powered workflows. Administrative time cut from 9 hours to 1.5 hours per week.
Recognised as Leading Innovator for practical AI implementation in mid-market companies. Real-world results that deliver measurable impact.
Leading Innovator
FOCUS Business 2026
Recognition that drives us forward. Every single day.
24+ Years
Mid-market business experience
Claude · Python automation · OpenAI · Perplexity - deployed daily in live projects with proven results. Fixed prices, transparent costs.
Frankfurt am Main
Direct partnership
On-site or remote - you'll always work directly with the owner. Personal service, professional equals.